Privacy policy

Privacy Policy

Last Updated: October 26, 2026

1. Introduction

Welcome to Forge ("we," "our," or "us"). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, browse our collections, or make a purchase from our store.

2. Information We Collect

When you interact with our store, we collect details necessary to process your orders and provide a smooth shopping experience:

  • Customer & Order Information: Your name, billing address, shipping address, email address, and phone number when you place an order or create an account.

  • Payment Details: Information required to complete transactions (e.g., credit/debit card details, UPI IDs, or net banking information). Payment transactions are securely processed by authorized third-party payment gateways; we do not store your raw payment card credentials.

  • Device & Usage Data: Details about the device and browser you use to access our store, IP address, time zone, and how you browse our product catalog and pages.

  • Communications: Any inquiries, feedback, or messages you send to our customer support team.

3. How We Use Your Information

We use your data to:

  • Process, fulfill, and deliver your orders, including generating shipping labels and tracking information.

  • Communicate with you regarding order confirmations, shipping updates, and customer support inquiries.

  • Prevent fraudulent transactions and secure our storefront.

  • Improve our website design, product offerings, and user experience.

  • Send updates about new drops, collections, or promotions (only if you have opted in to receive marketing communications).

4. Sharing Your Information

We only share your information with trusted third parties necessary to operate our brand and deliver your orders:

  • Print & Fulfillment Partners: We share required order details (items ordered, recipient name, delivery address, and phone number) with our manufacturing and fulfillment partners (including Unitee Studios) solely to produce, package, and dispatch your apparel.

  • Logistics & Courier Providers: To deliver parcels to your doorstep and provide live shipment tracking.

  • Payment Processors: Secure gateway partners that handle payment authorization and fraud screening.

  • E-Commerce Platform: Our storefront is hosted on Shopify, which powers our catalog, cart, and checkout systems.

  • Legal Compliance: If required by applicable law, court order, or government authority to protect our rights or comply with statutory obligations.

We do not sell, rent, or trade your personal information to third parties for their independent marketing purposes.

5. Cookies & Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to remember your cart items, understand browsing behavior, and improve site performance. You can adjust your browser settings to decline cookies, though certain store features may not function as intended.

6. Data Security

We implement standard industry safeguards to keep your personal data secure against unauthorized access, alteration, or disclosure. While no electronic transmission or online platform is 100% impenetrable, we partner with industry-standard platforms to ensure safe data handling.

7. Your Rights

Depending on applicable privacy regulations, you have the right to:

  • Access the personal information we hold about you.

  • Request corrections to inaccurate or incomplete details.

  • Request deletion of your personal data, subject to legal or record-keeping requirements (such as completed tax and billing records).

  • Unsubscribe from promotional emails at any time using the link in the footer of our emails.

To exercise any of these rights, contact us at [contact@forgebrand.com / Your Support Email].

8. Intellectual Property & Brand Content

All apparel designs, artwork, graphics, logos, product imagery, and copy published on this store are the exclusive intellectual property of Forge (or used under lawful license). Unauthorized reproduction, copying, distribution, or commercial exploitation of our artwork and branding is strictly prohibited.

9. Governing Law & Jurisdiction

This Privacy Policy and any disputes arising out of the use of our website or services shall be governed by and construed in accordance with the laws of India. Any legal actions or proceedings shall be subject to the exclusive jurisdiction of the competent courts located in Lucknow, Uttar Pradesh, India (or your registered business jurisdiction).

10. Contact Us

If you have questions, feedback, or concerns regarding this Privacy Policy or how your data is handled, please get in touch:

  • Brand / Legal Entity: Forge

  • Email: forgewear.in@gmail.com

  • Phone / WhatsApp: +91 7754992449

  • Location: Lucknow, Uttar Pradesh, India